How It Works What We Do Results Pricing For Teams Momentum B-Sides Start a Campaign →
Digital music marketing

Get your music heard.
Build the fanbase
to prove it.

Making great music is one thing.
Building the momentum to get it heard is another.
Amplifyr plugs in where you need it most.

Start here
Step 1 of 4 · How we work

How hands-on do you want to be?

▲
Run it for me
Ongoing management. You never open Ads Manager.
from £495/mo
◉
Build it, then hand it over
One campaign, built properly. You run it from there.
£395
◈
Do it with me
You keep the account. I tell you what to change.
from £95
△
Teach me to do it
Best for smaller budgets. I'll point you the right way.

What are you spending on ads each month?

£1,500
per month ad spend
£100£5,000£10,000+
Amplifyr fee
Your ad spend is paid to Meta directly from your own account. The figure above is the Amplifyr fee only.
Artist or band name
Email
What are you trying to do?
Link (smart link, store, tickets, profile)
Anything I should know?

Check everything looks right.

Payment
Questions before paying? hello@amplifyr.co.uk or book a quick call →
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Something wrong?

No worries — these things happen. If you hit a snag with payment, had a question mid-checkout, or just want to talk it through before committing, we're here.

Get in Touch →

We usually reply within a few hours.

Common questions
Is my ad spend included in what I just tried to pay?
No — the Amplifyr fee covers setup and management only. Your ad spend is funded separately through your Meta account.
What if I'm not sure which campaign type I need?
Just email us and we'll figure it out together before you commit to anything.
Can I speak to someone first?
Absolutely. hello@amplifyr.co.uk — or book a no-commitment call at cal.com/amplifyr/30min.
Campaigns run for
How it works

Three steps.
One system. Real results.

01
Say how hands-on you want to be

Run it for you, build it and hand it over, or coach you through running it yourself. Tell us the budget and the price is on screen before you commit to anything.

02
We build it

Audiences, campaign structure, creative direction, objectives, tracking and retargeting. Set up the way it should have been set up the first time.

03
You see what's working

Clear reporting on reach, fans and conversions, plus a plain answer on what to change next and what to leave alone.

What we do

Six reasons artists
pick up the phone.

Nearly every campaign we run is one of these six. If yours isn't, it usually turns out to be one of them wearing a different coat.

▽
The Amplifyr

The full funnel. Cold discovery, retargeting, then an email list you own rather than rent from a platform.

Usually because you want to turn listeners into fans you can actually reach again.
◉
Release campaigns

Streams and saves for a new single or album, across Spotify, YouTube and Apple Music.

Usually because there's a release coming and you want it to land with real momentum.
◈
Live shows

Tickets in front of people who live near enough to actually turn up, timed to the on-sale and the last push.

Usually because there's a show on sale and you want it in front of people who'll actually turn up.
◇
Merch

Your store in front of the fans most likely to buy, with the retargeting that catches the ones who nearly did.

Usually because there are boxes in the spare room and no way to shift them.
△
Follower growth

Audience on the platform that matters to your career, built from people who engage rather than people who inflate a number.

Usually because you're building an audience that matches where your career's actually going.
♫
Playlist growth

Followers for a playlist you own, so you stop asking other people to add your music and start being the person who gets asked.

Usually because the playlist is genuinely good and nobody knows it exists.

Something else in mind? Say so in the form and I will come back with a plan rather than a package.

Our approach

We don't chase streams.
We build fans.

Plays are easy to generate. A real fanbase. People who buy, show up, and come back. That takes a different kind of system.

We test what works. Every campaign teaches us something. We use that data to make the next one better.
We track what matters. Not just impressions. Fans, conversions, revenue. The numbers that actually mean something.
We invest where it returns. Your budget goes where it has the biggest impact. Nothing wasted on vanity.
WHAT THIS LOOKS LIKE
650%
ROI on merch sales — Gang of Four
£15k
in fan subscriptions — Camens
100k+
Spotify streams — Forty Nights
Results

Real campaigns.
Real results.

A Problem of Leisure, 2021

In 2021, Amplifyr ran paid ad campaigns on tracks from The Problem of Leisure, a celebration of Andy Gill and Gang of Four which featured La Roux, IDLES, The Dandy Warhols, Gary Numan, Tom Morello, Serj Tankian, Flea, John Frusciante, Everything Everything, Warpaint, and Nova Twins.

We handled the digital advertising across singles, the album, and merch. The artists were already famous. We just made sure people heard the music.

Featured artists
La Roux· IDLES· The Dandy Warhols· Gary Numan· Tom Morello· Serj Tankian· Flea· John Frusciante· Everything Everything· Warpaint· Nova Twins
650%
Gang of Four

Meta campaigns targeting superfans delivered a 6.5x return on ad spend.

£15k
Camens

Designed a fan subscription model that generates revenue and repays marketing spend.

1.6M
Ezra

Debut album reached 1.6 million streams, driven by targeted campaign strategy and a full Amplifyr build.

100k+
Forty Nights

Achieved algorithmic traction through lean, targeted campaigns built around real signal.

68k+
DANCA

Built a network of label-owned Spotify playlists totalling over 68,000 followers via sustained Meta campaigns.

2.4M
Kycker

Over 2.4 million music fans reached across 67 campaigns for rostered Kycker artists.

+
Your campaign
could be next
Pricing

Four ways in.
One honest rule.

Paying someone to run your ads only makes sense once the budget is big enough that the fee is a small part of it. Under £500 a month it isn't, so we'll point you somewhere better rather than take the work.

Ads Clinic

Sixty minutes on one problem. We go through the account beforehand, work through it together, and you leave with a written summary of what to change.

£95one session

Ads Coaching

A 45 minute call every fortnight, support in between, three months to start. Fortnightly rather than weekly on purpose: campaigns need leaving alone to learn, and a weekly call is an invitation to fiddle.

£225per month

Campaign build

One campaign built properly. Audiences, structure, creative direction, tracking and retargeting, then handed over with notes on what to watch and what to leave alone.

£395one-off

Ads management

We build it, run it and report on it. You never open Ads Manager. Priced at £495 a month or 15% of your ad spend, whichever is greater, so it scales with the account instead of being renegotiated every time it grows. No separate build fee, that's included from month one.

from £495per month

Growth Partner

For labels, managers and distributors. Campaign planning and execution across a roster, with reporting your team can rely on.

POAlet's talk

Ad spend is separate and always paid to the platform from your own account. Take a campaign build and upgrade to coaching or management within 30 days and the £395 comes off your first month.
Spending under £500 a month? Get in touch and we'll point you to what makes sense instead.

For teams

Running a roster?
We plug in where you need us.

If you're managing a roster, running a label, or working as a distributor, we work alongside your team to bring structure, strategy, and proper campaign execution across multiple releases.

Release strategy and campaign planning across your roster
Paid ads management across Meta, Google, TikTok
Fan funnel setup and optimisation
Tracking, reporting, and monthly recommendations
A consistent digital layer your team can rely on
🧩 Growth Partner
For labels, managers & distributors

Integrated support across multiple releases or rosters. Ongoing strategy, campaign builds, and reporting.

POA
🚀 Campaign Projects
For specific releases or experiments

Full setup and reporting over 4–6 weeks. Option to scale after proof of concept.

From £395 + ad spend
Want to talk it through first?
Book a free 30-minute conversation.
Book a Call →
The Momentum Engine

Every breakthrough
runs on momentum.

Every artist who breaks through has one thing in common. Not luck, not a single viral moment, but momentum: a system that keeps turning. New people discovering the music, some of them staying, a few becoming real fans who tell someone else.

We call it the Momentum Engine. Most artists are already running one without realising it, in the gigs they play, the songs they release, the people who already care. The engine runs on more than ads. It runs on your music, your story, your live shows, the press and radio you earn, and the fans who spread the word.

Amplifyr is the paid piece. We take what is already working and put real budget behind it, so more of the right people hear it. We do not build momentum from nothing. We amplify the momentum you have already started.

Read the full breakdown of the Momentum Engine →
Where Amplifyr plugs in

Ads are one cog in the engine, and they are the cog we drive for you. The rest stays yours.

Rich Hearn
Rich Hearn
Founder — Amplifyr
Why this matters to me
"Great music should find its audience. The systems to make that happen shouldn't be out of reach."

I came to this as a musician first. Learning how to build a direct connection with fans, cutting out the gatekeepers, doing it independently. That changed how I saw everything.

Then I started helping friends. Then other artists. And I kept seeing the same things: murky offers, platforms that take your money regardless of whether the music has a real chance, and a lot of noise dressed up as strategy.

Amplifyr exists to do two things: give music businesses a proper digital marketing partner who actually gets it, and give independent artists the tools to do it themselves, ethically, and in a way that actually works.

Not to serve the platform. To serve the music.

Ready to get your music heard?

Start a campaign now, or get in touch if you'd like to talk it through first.

📧 hello@amplifyr.co.uk
🌍 amplifyr.co.uk
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